In Apple’s quarterly earnings call, CEO Tim Cook mentions India 20 times – Here’s why iPhone maker is bullish on India

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In what reiterates Apple’s commitment to the India story so far, Apple CEO Tim Cook, on Thursday, made a mention of India ’20 times’ during a conference call. Speaking after declaring the company’s earnings, Cook singled out India as the most relevant country for iPhone as a market, and as a production base.

In what reiterates Apple ‘s often-stated commitment to the India story so far, Apple CEO Tim Cook , on Thursday, made a mention of India ’20 times’ during a conference call. Speaking after declaring the company’s earnings, Cook singled out India as the most relevant country for iPhone as a market, and as a production base. India was at the tipping point, with a lot of people entering the middle class, Cook observed in a call with analysts.

“There are a lot of people coming into the middle class and I really feel that India is at a tipping point… And the dynamism in the market. The vibrancy is unbelievable,” news agency Bloomberg quoted Cook as saying.

The remarks may be viewed against the backdrop that Cook was in India just last month to unveil two Apple retail stores – one in Delhi and the other in Mumbai. After unveiling India’s first Apple stores, Cook also met PM Narendra Modi and underlined Apple’s commitment to India as a market and as a manufacturer.

“What we wanted to do in India was bring the best of Apple to India. We have brought different functions within Apple here. We view India as great from a number of points of view. I think the skill here is our very unique, the vibrancy of the people and the culture, the dynamism of the market, and the feeling that anything is possible. All of these things bode well for India’s future, and we want to be a part of it,” he had told reporters.

Apple has been seeking to diversify its production bases outside China in light of the ongoing tensions between the US and China and the changing geopolitical landscape in the aftermath of the Russia-Ukraine crisis. Meanwhile, in its quarterly results declared on Thursday, Apple posted better-than-expected results. Apple’s India sales for 2022 stood at $6 billion, according to Bloomberg.

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